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Privacy Policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from this website (the “Site”). PERSONAL INFORMATION WE COLLECT When you visit the Site, we may collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Browsing Information”. We collect Browsing Information using the following technologies: – “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org. – “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps. – “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the Site. Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers, email address, and phone number). We refer to this information as “Purchase Information”. When we talk about “Your Personal Information” in this Privacy Policy, we are talking both about Browsing Information and Purchase Information. HOW DO WE USE YOUR PERSONAL INFORMATION? We use the Purchase Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Purchase Information to: – Communicate with you; – Screen our orders for potential risk or fraud; and – When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services. We use the Browsing Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns). SHARING YOUR PERSONAL INFORMATION We may share Your Personal Information with third parties to help us use Your Personal Information, as described above. For example, we may use Google Analytics to help us understand how our customers use the Site — you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout. Finally, we may also share Your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights. BEHAVIOURAL ADVERTISING As described above, we use Your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work . You can opt out of targeted advertising by using the links below: – Facebook: https://www.facebook.com/settings/?tab=ads – Google: https://www.google.com/settings/ads/anonymous – Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info. DO NOT TRACK Please note that we presently do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser. YOUR RIGHTS If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below. Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information may be transferred outside of Europe, including to Canada and the United States. DATA RETENTION When you place an order through the Site, we will maintain your Purchase Information for our records unless and until you ask us to delete this information. CHANGES We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons. MINORS The Site is not intended for individuals under the age of 18. CONTACT US For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e‑mail at the email address provided in the Contact section of the Site

SMS Terms and Conditions

1. Introduction

Ruth and Naomi Co. may disclose Personal Data and other information as follows:

  • Third Parties that Help Provide the Messaging Service: We will not share your opt-in to an SMS short code campaign with a third party for purposes unrelated to supporting you in connection with that campaign. We may share your Personal Data with third parties that help us provide the messaging service, including, but not limited to, platform providers, phone companies, and other vendors who assist us in the delivery of text messages.
  • Additional Disclosures – Affiliates: We may disclose the Personal Data to our affiliates or subsidiaries; however, if we do so, their use and disclosure of your Personal Data will be subject to this Policy.
  • All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

2. Purpose of SMS Notifications

Our SMS notifications are designed to:

  • Send appointment reminders
  • Notify you about pending or late payments
  • Share service-related information or updates
  • Communicate delays, arrival details, scheduling changes, or cancellations

3. Opt-In and Consent

By providing your phone number and opting into our SMS notifications, you confirm that you are the owner or authorized user of the phone number provided. You consent to receive recurring automated text messages (SMS, MMS) from us regarding your scheduled visits, service updates, offers, and other important notifications. Consent is not required to make any purchase from us. Message frequency may vary, but you can generally expect to receive between 1–5 messages per week.

4. Opt-Out Instructions

Your consent to receive automated texts is entirely voluntary. You may opt out at any time:

  • To stop receiving messages, reply “STOP,” “END,” “CANCEL,” “UNSUBSCRIBE,” or “QUIT” to any SMS message from us.
  • You may also email us at [email protected] with your opt-out request.
  • After you opt out, you will receive a final confirmation message, and no further messages will be sent to your number unless you re-enroll.

5. Help and Support

If you are experiencing issues with our SMS notifications or need assistance, you can:

  • Reply with the keyword “HELP” to any message.
  • Email us directly at [email protected].

6. Message and Data Rates

Standard message and data rates may apply for any messages sent to you from us and from you to us. Please consult your mobile service provider for details regarding your text plan or data rates.

7. Privacy and Data Security

We value your privacy and are committed to protecting your personal information. Your data will be used solely for the purposes described in this policy, such as managing your service appointments, processing payments, and ensuring proper communication regarding your services.

We do not sell, rent, or share your personal information with third parties for marketing purposes. We may share your information with third parties only as required by law, for billing and payment processing, or to fulfill our contractual obligations.

8. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including legal, accounting, or reporting requirements. After this period, your data will be securely deleted or anonymized.

9. Compliance with Regulations

We comply with all relevant laws and regulations, including the Telephone Consumer Protection Act (TCPA) and CTIA guidelines. Our practices ensure that you can easily manage your preferences, and we provide clear instructions for opting in or out of our SMS notifications.

10. Indemnification

You agree to indemnify, defend, and hold us harmless from any privacy, tort, or other claims, including claims under the TCPA or any state law equivalents, arising from your voluntary provision of a telephone number that is not owned by you and/or your failure to notify us of any changes to your mobile telephone number.

11. Participation Requirements

To participate in our SMS notifications service, you must:

  • Be 18 years of age or older.
  • Own a wireless device capable of two-way messaging.
  • Be a subscriber to a wireless service with text messaging capabilities. Please note that not all mobile carriers support this service.

12. Dispute Resolution and Arbitration

By using our SMS notifications service, you agree to resolve any disputes with us on an individual basis and not as part of any class or representative action. You waive your right to a trial by jury and agree that any claims will be resolved through final and binding arbitration. If you do not agree to these terms, please do not participate in the service.

13. Miscellaneous

You warrant and represent that you have the necessary rights, power, and authority to agree to these Terms and Conditions and that your participation in this service does not violate any other contract or obligation. If any provision of this Agreement is found to be unenforceable or invalid, the remaining provisions will remain in full force and effect.

We reserve the right to modify these Terms and Conditions at any time. Any updates will be communicated to you via SMS or email, and your continued participation in the service constitutes acceptance of the modified terms.

14. Contact Information

If you have any questions or concerns about these Terms and Conditions or our privacy practices, please contact us at: